12,933円 Corporate social responsibility has become a heavily discussed topic in business ethics. Identifying some generally accepted moral principles as a basis for discussion, Individuals, Groups, and Business Ethics examines ethical dimensions of our relationships with families, friends and workmates, ...

306円 Another book about sales? Haven’t we got a few hundred of those already? What makes this one different? It’s short, it’s sweet, it’s to the point. Each of the 15 chapters zeroes in on a key success factor and gives you an action step you can implement immediately. By the time you've finished the ...

164円 There is a very good reason why it is call the information super highway. That reason is because that is exactly what it is. There are, of course, some ‘slow lanes’ for those who only want to talk to friends and play games but most people now days turn to the Internet for the purpose of getting a...

297円 Biographical profile of Charles Lewis Tiffany, jeweler, silversmith and founder of Tiffany & Co., one of the world's foremost producers of fine jewelery. Known as the "King of Diamonds," Tiffany developed the English standard for sterling silver, and created America's first retail catal...

661円 Two Marketing references you can bet your next promotion on. "Scientific Advertising" by Claude Hopkins was originally written in 1923 and is considered by many to be the greatest book on advertising ever written. "The Psychology of Advertising" by Walter D. Scott is known to be one of the earlie...

14,592円 Social, economic, political, business, and cultural environmental factors affect the international marketing operation and performance of international firms. This highly insightful volume focuses on four of the most significant forces with which companies must deal on an international level--mac...

1,733円 Everyone sells something and like it or not, we are ALL in sales. Smart sales people and enlightened business owners recognize that their product or service is only part of the sales process and that selling is actually just a “value exchange”. They realize that even knowing the basics of selling...

661円 Competitive intelligence or business intelligence or (the less ruthless sounding term) marketing research is a necessary part of any successful business. It’s not about being nosy or deceptive, although it calls for a little amount of spying. It is actually more about winning out potential buye...

0円 Why should salespeople "Embrace" cold calls? Simply put, it is nothing more than meeting someone for the first time. As sales professionals it is your job to turn strangers into friends, but if you never meet them it will never happen. The more people you meet and greet, the more comfortable you ...

1,156円 This book covers several topics including: - Choosing and Using an Agent - FSBO (For Sale By Owner) - The Real Estate Market: How It Affects You - Inexpensive Ways to Increase the Value of Your Home - When Buyers Start Answering Your Ads and so much more! Scroll up... and click on "Buy Now...

250円 Tackle Your Sales Territory in 4 Weeks is a guide to help any sales rep take charge of their territory and build success. If you're in medical sales or wanted to break into the industry, the suggestions and tips you've always wanted are in this book. If you are a sales rep overwhelmed with the da...

10,280円 This informative volume introduces the most current standards for practicality and professionalism in health care marketing. Major health marketers reveal state-of-the-art applications and activities that will keep you on the cutting edge of this growing specialty.