1,440円 For nearly ninety years, Pizitz offered Birmingham residents and Alabamans across the state a one-of-a-kind shopping experience. From the Enchanted Forest that sprung up every Christmas to in-store fashion shows, visiting Pizitz wasn't just a trip to the store, it was an event. Yet Pizitz was mor...

1,440円 City Market's story begins with a penniless eighteen-year-old immigrant and closes with the business becoming part of the largest supermarket chain in the United States. In 1924, brothers Paul, Frank, Leo and Clarence Prinster bought a meat market in Grand Junction, Colorado, a business venture t...

1,440円 In an era when local department stores still thrived, Birmingham shoppers had different stores from which to choose. But when customers sought more than bargain prices, when they demanded unparalleled quality and outright luxury, they chose Loveman's. The first store opened in Birmingham in 1887,...

3,973円 How large American retailers outgrew the capacity of government to regulate them The United States is widely recognized as the quintessential consumer society, one where huge companies like Walmart and Amazon are famous for enticing customers with cheap goods and speedy delivery. Attention, Shopp...

4,433円 Covering 2001 to today, Designing Retail Experience in the 21st Century presents readers with a critical, cross-disciplinary perspective on retail design, bringing together scholarship from design, architecture, branding, cultural studies and social studies. Our retail experience has changed prof...

5,496円 Neuromarketing in Action provides an in-depth review of how the brain functions and the ways in which it unconsciously influences consumer behaviour. It shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Referencing many global brands ...

4,932円 Anyone involved in sales faces huge challenges these days, from fierce global competition and increased pressure on margins to the power of internet-savvy buyers and difficulties with getting time with prospective buyers. To succeed in sales, something more than the traditional techniques is need...

5,496円 The retail market in the UK is worth more than 〓400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry. Despite the challenge to establish stores and big-box retailers, there's a rapid increase in the...

6,765円 Retail is defined by disruption; companies either adapt or are replaced by those that will. More so than ever learning how to reframe your business, apply change and stay innovative is key to continued success and survival. Innovation is hard for any organization, even more so for retailers where...

6,765円 Basing shopper marketing strategy on customer insights is what differentiates market leading retail brands from weaker competitors. Many retail organizations lack business development and strategic departments that collect experiences, set benchmarks and create models and manuals. Retail Marketin...

5,496円 The rise of hard discounters like Aldi and Lidl has been monumental. Explore the very real threat they pose to traditional retailers and brand manufacturers and what you can learn from their growth. Hard discounters are stores that sell a limited selection of consumer-packaged goods and perishabl...

5,496円 Amazon - one of the world's most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector? The retail industry is facing unprecedented challenges....