6,685円 This SpringerBrief offers an academic perspective on the trend of ‘pop-up’ retailing. It analyzes this temporary retail-oriented setting designed to foster a direct customer-brand interaction for a limited period, often with an explicitly promotional or communicative purpose. Adopting a manageria...

6,076円 This book investigates the industrial agglomeration and dispersion within a country under trade liberalization and interregional integration by considering both economic forces and geographical elements. Chapter 1 gives a brief introduction about the background, research topics and organizations ...

6,360円 Dieses Buch behandelt die Prinzipien und Aktionsfelder des Store Brand Management, das auf die Etablierung von Einkaufstätten als starke Marken abzielt. Der Autor erläutert dafür grundlegende Begriffe, stellt zentrale Herausforderungen dar und behandelt die spezifischen Ansatzpunkte für die strat...

468円 Retail sales are a vital part of salon services, but many salon professionals cite a host of reasons why they dont sell: Im not trained to sell. Im not sure which products to offer. Selling retail only helps the salon owner. I dont have time to sell. In Completing the Service, author Sheila J. Cl...

1,144円 If you are a retailer that wants to take your business to the next level, you need quick answers that you can put in place today. You need to read this book if: your store has hit a plateau that you cant seem to overcome; your marketing dollars arent getting the job done; your store gets many bro...

774円 Spending twenty-five years in a retail environment teaches you a lot of things about shopping behavior. It also leads to a lot of pent up frustration over bad shopping habits. Donna R. Summerlin vents about the behavior store employees encounter on a daily basis in a critique that is serious, fun...

1,144円 If youre a professional in the loss prevention field and want a long career, then this guidebook is for you. For almost two decades, Herman Otis Laskey Jr. has been saving companies time and money. In this guide, Laskey offers anecdotes and methods for loss prevention, including detailed case stu...

774円 Clear Engleberts fifth book, Feng Shui for Retail Stores, is the result of over four decades of retail management experience combined with two decades of professional feng shui experience. Store owners have dubbed this book, A must-read for my staff. This thorough book covers: location and exteri...

1,672円 The Association of Retail Technology Standards is an organization of retailers and vendors who have come together to create an extensive set of standards to reduce the cost and time for upgrading existing applications or adding new capabilities. To understand the depth of support that ARTS offers...

1,192円 This book presents a practical approach to ensuring your retail stores success with consumers. It explores topics, such as merchandising and display techniques, retail promotions, consumer perception and behavior, impulse buying, store environment and operations, visual merchandising, customer ca...

1,192円 "Growing Small. How to Manage, Market and Measure Your Way to Retail Success in Just 90 Days! Even if you have no time or money." is a new kind of book that shows small store owners exactly how to take back control of their success, regardless of skill level or budget. It's a practical, no-nonsen...

1,617円 DISCOVER THE SHOCKING TRUTH BEHIND THE BUSINESS AND LIFESTYLE OF SIR PHILIP GREEN 'Superb' Evening Standard **'From the glitzy parties to the threatening phone calls, the larger-than-life characters to the speedy downfall, this real-life tale of hubris has all the elements of a Greek tragedy' Cit...