1,581円 Hablar en público es un problema muy común entre las personas, y esta dificultad puede interferir y perjudicar la carrera de cualquier profesional; incluso el más competente, al fin y al cabo, comunicarse bien es fundamental a la hora de conseguir una buena colocación en el mercado laboral o un m...

1,581円 Das Sprechen in der Öffentlichkeit ist ein weit verbreitetes Problem, und diese Schwierigkeit kann die Karriere eines jeden Berufstätigen beeinträchtigen und schädigen; schließlich ist eine gute Kommunikation unerlässlich, wenn man eine gute Platzierung auf dem Arbeitsmarkt oder eine bessere Posi...

15,800円 This book is the first on the history of Chinese public relations, and has been selected as one of the “40 representative books for 40 years of public relations in China” by the Public Relations Society of China. In four chapters, it systematically reviews and analyzes the trajectory and evolutio...

827円 Take the leap into an adventure in presenting outside of the box. This handbook will come in handy. It will, if you use it, be an invaluable asset to stirring up your creative juices. Not only will you be challenged to draw out side of the lines in creating opening and closings but you will have ...

9,616円 Contemporary global culture, rooted in neoliberalism and free market forces, increasingly emphasises appearance over substance. People and organisations are judged by image and reputation while social media encourages and enables us to develop our own public persona. This book explores the rise o...

1,326円 Jane Savidge is widely credited as being the main instigator of the Britpop music movement that swept the UK in the mid-1990s. Savidge was co-founder and head of legendary public relations company Savage and Best, the company that represented most of the artists associated with the scene, includi...

1,144円 Una de las mal llamadas habilidades blandas más valoradas en el mundo es, sin ninguna duda, la de Hablar en Público. Y digo “mal llamada habilidad blanda” porque este calificativo provoca que muchas personas la consideren de segundo nivel, le den poca importancia y no le presten atención a su des...

4,333円 At a time when corporations are facing increasing pressures to devise and implement corporate social responsibility (CSR) programs and deal with societal issues, Communicating Corporate Social Responsibility: The Trust Factor explores theoretical frameworks and practical applications for creating...

2,400円 ¿Te imaginas cuánto valor tiene en la actualidad poder generar en los demás esa percepción de ser confiable y creíble, y que cuando te nombren te asocien con eso, como si fuera un sinónimo? Este es el objetivo del libro: lograr una conexión tal que te lleve a inspirar tanto a tus vínculos empresa...

8,787円 Sustainable energy branding has become one of the hottest topics in business. As climate change and market liberalisationーthe greatest environmental and economic challenges of our timesーare prompting the world's power companies to transform on a scale never seen before, the eyes of the world ar...

11,109円 Combining theory with practical application, this collection of real-life, provocative case studies on social issues in sports provides students with the opportunity to make the call on ethical and professional dilemmas faced by a variety of sport and communication professionals. The case studies...

4,997円 Dokumentarische Filme aller Genres in TV, Kino und Netz entfalten ihre informative Kraft erst dann, wenn sie dramaturgisch als Erzählungen strukturiert sind, nicht als Aufzählungen. Sie müssen die Emotionen des Publikums wecken, damit die filmische Information verstanden werden kann. Wirksame dok...