1,399円 Out-innovate, outsmart and outmaneuver your competitors with tactics from the CEO of TrendHunter.com, Jeremy Gutsche. In our world of chaos and change, what are you overlooking? If you knew the answer, you’d be a better innovator, better manager, and better investor. This book will make you bette...

2,850円 Comment retourner le bad buzz à son avantage ? Beaucoup d'organisations doivent gérer, un jour ou l'autre, des rumeurs, ragots, légendes urbaines, spams, scams ou autres bruits. Ces phénomènes ont des conséquences les plus souvent négatives : instauration d'un climat de méfiance, réduction de la ...

1,657円 Marketing through social media is like a winning lottery for many business owners. If you are not sure about it then you definitely have false thoughts. Every business through social media is worthy because it helps a lot in several ways. For instance, social media outreach can be very helpful to...

3,000円 Vous avez un projet artistique à faire découvrir ? Ce livre est fait pour vous ! Musicien, comédien, plasticien, circassien... Et si on parlait de votre projet artistique ? Cet ouvrage s'adresse aux artistes en création, qui sortent d'une école supérieure artistique ou qui se lancent dans un nouv...

12,154円 This book presents eleven case studies of success about Latin America tourism. The cases are embedded in a framework describing the economic and cultural foundations of tourism development in the continent. Mexico, Brazil, Chile and Costa Rica are some of the Latin countries which have become exa...

392円 One of the easiest ways to increase your Facebook likes is through the use of Facebook Ads, which allow you to target specific demographics, which means it will allow you to bring the traffic you desire to your page You are about to learn some of the information below: + Using Facebook Ads to Gro...

987円 To Market, To Market, To Sell a Fat Pig! is for entrepreneurs or small business owners planning to introduce a new product or service or college and university students in need of a crash course on understanding how the art and science of marketing really works. When discussing the act of marketi...

10,943円 This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundamental basis to marketing geography for those concerned with market research, comparative and international marketing, and the study of economic geography. The book focusses on the spatial patterns and...

11,275円 This volume formulates and presents a general theory of innovative behaviour which is applicable to diverse market situations. Having provided some support for the theory, the author demonstrates how it can be usefully applied by indicating which management techniques are relevant to new product ...

10,943円 Few of us realize how many of our modern comforts we owe to advertising. This fascinating volume provides a history of early American advertising, in a pre-regulation age when all manner of schemes thrived in an advertising free-for-all. As well as examining advertising techniques at the turn of ...

7,129円 The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media function within. This book presents essential checklists for each aspect of the planner’s role: presentations made to clients, briefing creative and me...

10,943円 This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorpora...