13,265円 The book is made distinctive by the presentation of practitioner insight allied with academic underpinning to create a powerful new framework of unusual breadth and depth. The book communicates contemporary retail thought from the perspectives of both senior international retailers and expert obs...

4,643円 For far too long, emotions have been ignored in favor of rationality and efficiency.  Breakthroughs in brain science have revealed that people are primarily emotional decision-makers.  Many companies have not yet accepted that fact, ignoring emotion in favor of rationality and efficiency.  Even f...

2,659円 You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days. Simon Middleton shows you how to create, manage and communicate your brand profoundly and effectively, in just 30 days, by following 30 clear exercises. How you wor...

0円 Ediţia a doua Unul din cele mai vechi ghiduri pentru marketing pe Internet în limba română, dar şi unul din cele mai concise şi mai practice ghiduri. Deşi au trecut mulţi ani de la scrierea acestuia, principiile de bază descrise aici rămân încă valabile. Îmi cer scuze pentru eventualele erori de ...

496円 Viral Marketing Campaign gives you an insider's grasp of media marketing, successful viral marketing campaigns, viral advertising, viral marketing riches, viral marketing and books.

514円 This book has the most in depth-coverage of important development topics found anywhere on How to Sell Informational Product's on the Internet. The author of the book is a renowned expert in the area. Learn directly from a recognized community expert. This book is packed with code examples and ne...

1,192円 Do you see branding as the key to the success of your business but aren't sure where to start? This book, written by enthusiastic experts, will help you to maximise your brand, even in a downturn. All aspects of branding are covered including brand creation and protection. Fascinating case studie...

2,250円 First, if your business doesn't have a website or isn't set up to rope in customers, prospects or leads from the online world, it is very important that you understand the gravity of the following situation. It is estimated that the e-commerce market, for the U.S. market alone, is going to be aro...

500円 You can get a piece of the action in information marketing, which is fast becoming the hottest business of the 21st Century. This book will show you the inside secrets to make a fortune creating, marketing and selling information in ANY field. You don't even have to be a subject matter expert you...

11,275円 Flagships are the physical apogee of consumerism, places where brand experiences are most defined and interactions with consumers are highly refined. This book marks the first comprehensive study of the concept of the flagship, bringing together a range of scholarly insights from the field, cover...

2,636円 "In today’s rapidly changing digital environment, Darwinism is alive and well. What’s the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation." ーEvan Greene, CMO, The Recording Academy, Producers of the GRAMMY Awards Rethink you...

750円 Ali Asadi's Medical Marketing Toolkit is an indispensable guide for the medical business professional. He covers in detail such topics as designing an inviting reception area; marketing through brochures, newsletters, and your personal website; determining patient attitudes through surveys, and a...