1,983円 The recent focus on 'the one percent', a group that has come to be associated with wealth and power, obscures where the real source of capital and power lies today. Seventy seven percent of discretionary spending - the engine that drives the American economy - comes from just 46 percent of the p...

4,580円 The inside information that marketers and social media practitioners have been dying to get their hands on... It seems like every day another self-appointed social media "guru" appears on the scene, offering to sell you his or her "surefire" cure for what ails you. Don't you think it's time you h...

308円 With all the social media, local and mobile stuff going on, email marketing seems old fashioned. Many bloggers get a lot of attention when they write that email marketing is dead. Only thing is, it’s not true! Here is the reality, according to IBM and MIT: the average email contact was worth $948...

750円 'Brand' is a concept essential to the entrepreneur's or marketing leader's success, but 'brand' and 'branding' are as likely to sow confusion and wasted effort as they are to drive business excellence. "Your Brand Is Your Business ..." explains what branding is all about, how to create brand equi...

385円 Approach closing opportunities with the idea that every sales call should give the customer yet another reason to do business with youーagain. It’s a pro-active, pro-customer way to look at your job. When it comes time to ask for the order, it’s easy! “Fear Of Closing” takes the mystery out of th...

592円 Increase Your Profitability Through Effective Internet Marketing Strategy! Making Real Money on the Web Requires a Sound Knowledge of Internet Marketing in Order to Implement an Effective Plan That Will Increase Incoming Cash Flow While Minimizing Expenses! Wouldn't you like to turn your ideas ab...

9,119円 What is the answer to inspiring sustainable behaviour? It starts with a question – or nineteen. With this simple and inspiring guide you'll learn how to ask for persistent, pervasive, and near-costless change by uncovering our hidden quirks, judgmental biases, and apparent irrationalities. The on...

6,076円 Information Technology and Product Development: A Research Agenda presents important new research from varied disciplines aimed at developing new theoretical concepts and insights on the application of IT in product and service innovation. Drawing on the work of researchers in such varied managem...

799円 Gewinnen Sie mit gutem Service neue Kunden und machen Sie sie zu Ihren Stammkunden. In Zeiten von Internet-Preisvergleichen und Dumpingstrategien wird präzise Differenzierung immer wertvoller für den Geschäftserfolg. Ob Klein-, Mittel- oder Großunternehmen, Dienstleister ode...

661円 One of the biggest problems I see newsletter and ezine publishers having online is that they write about subjects no one in their market is interested in. They just write about whatever they think people want to know about without doing any of the research, which is a huge no no. Another probl...

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321円 This book describes how to start building an organization, help your distributors get started, and work with them. Chapters include ways to sponsor, teach, and duplicate yourself; what to cover in your first meeting with a prospect; focusing your efforts on your best distributors; organizing coop...