22,153円 Fantasy and science fiction are both involved in the process of innovation in techno-scientific societies. Long regarded as a hindrance to rationality, and to science, science fiction has become the object of praise in recent decades. Innovative organizations use science fiction to stimulate the ...

22,153円 Faced with ever-increasing complexity on a daily basis, the decision-makers of today are struggling to find the appropriate models, methods and tools to face the issues arising in complex systems across all levels of global operations. Having, in the past, resorted to outdated approaches which li...

6,360円 Das Buch ist eine leicht verständliche Einführung in die Welt der Chemie mit hohem praktischem Nutzen, angereichert mit zahlreichen anschaulichen Beispielen aus Alltag, Industrie, Wirtschaft, Politik und Geschichte. Eine reich bebilderte Darstellung der Allgemeinen und Anorganischen Chemie, der O...

5,163円 Internationales Marketing ist eine wesentliche Herausforderung für global agierende Konzerne und zunehmend auch für kleine und mittelständische Unternehmen. Die unterschiedlichen Merkmale der internationalen Marktbearbeitung erfordern jedoch besondere Methoden und Werkzeuge, um der hohen Komplexi...

14,923円 This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business. Topics covered include: *product differentiation *price discrimination *...

40,110円 The Second Edition of this book presents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology and model building, but also because of th...

3,663円 Great leaders aspire to manage “by design”ーwith a sense of purpose and foresight. But too few leaders incorporate the proven practices and principles of the design disciplines. Lessons learned from the world of design, when applied to management, can turn leaders into collaborative, creative, de...

20,975円 The concept of innovation is the result of human activities carried out to produce a new product, service or something new that creates value. More recently, the idea of an innovative enterprise, organization or company has emerged, thanks to an increasing interest in innovation as an essential p...

1,290円 Against the backdrop of accelerating change and global turbulence, good leadership is called for now more than ever. But what constitutes “good leadership”? Why do teams follow some leaders willingly and others only because there is no better alternative? What attributes do individual employees l...

18,231円 This book includes a selection of refereed papers presented at the "Annual International Conference of the German Operations Research Society (OR2016)," which took place at the Helmut-Schmidt-Universität / Universität der Bundeswehr Hamburg, Germany, Aug. 30 - Sept. 2, 2016. Over 700 practitioner...

15,215円 A pedagogical approach to the principles and architecture of knowledge management in organizations This textbook is based on a graduate course taught at Stevens Institute of Technology. It focuses on the design and management of today's complex K organizations. A K organization is any company tha...

9,948円 "A highly readable and yet comprehensive book on network businesses that have become governable with the advent of cloud and big data computing. Vivek Kale is a master of simplifying the complex world of network theory and its relevance to business." ーJagdish N. Sheth, Charles H. Kellstadt Profe...