1,408円 Master the art of developer marketing and make it big in the AI Gold Rush. During the California Gold Rush, it wasn't the miners who struck it rich-it was the merchants selling them picks and shovels. Today's AI Gold Rush is no different. The real winners are the ones building tools for developer...

1,450円 What You'll GainIf you've ever dreamed of seeing your product on the shelves of top retailers, this book will show you exactly how to get there. It's packed with real-world strategies to help you pitch to buyers, become an approved vendor, and build long-term partnerships with major retailers in ...

4,932円 How can you create B2B content marketing strategies that deliver predictable growth? B2B Content Marketing Strategy is a practical guide for mid-career marketers who want to implement human-centric strategies that break through long, complex buyer journeys and deliver measurable results. It combi...

1,800円 Human-Centric Marketing. Conquista corazones, genera resultados es una obra que redefine el papel del marketing en el siglo XXI. En lugar de enfocarse únicamente en productos o consumidores como cifras, propone un enfoque centrado en el ser humano: el homo experiens, un individuo consciente, emoc...

1,408円 The Attention Architect is a book born out of professional unease and a recognition that the old digital playbook no longer works. For years, businesses optimized for platforms chasing followers, debating algorithms, and treating virality as the ultimate prize. Yet the more visible they became, t...

662円 Superior Sales Success #1 New Release in Global, Direct, and Industrial Marketing You are competing with the top salespeople in your industry for the same customers. For each sales opportunity there is only one winner. What separates a “winner” from the rest of the very best and makes them “strik...

600円 A sua paixão por criar conteúdo transformou-se numa prisão? A alegria de criar foi substituída pela ansiedade das métricas e pela pressão de alimentar o algoritmo? Você não está sozinho. A Máquina de Conteúdo, de Alexandre Valente, é o manual essencial para todos os criadores que se sentem à beir...

10,280円 Business networks consist of interconnected business relationships that evolve over time. The main notion is that firms coordinate business activities and adapt their resources towards counterparts so that long-term business relationships are formed. From time to time, however, ongoing business b...

350円 The Art of Intelligent Selling mengajak Anda memahami dunia penjualan bukan sebagai aktivitas menjual produk, melainkan sebagai seni memahami manusia, mengelola energi, dan menciptakan nilai yang bermakna. Dalam buku ini, Hendrik Lim, MBAーseorang bisnis trainer dan pembicara korporat berpengalam...

6,797円 After-sales pricing has become a key priority of every company that manages parts operations. Written in a simple and readable way, Smart Parts Pricing is a concrete guide to support the transition to a modern and robust pricing strategy for parts and after-sales pricing. In Smart Parts Pricing, ...

5,496円 How can mid-career B2B marketers effectively harness AI to build strategy and drive career impact? AI-Powered B2B Marketing offers clear, practical frameworks for professionals to implement AI technologies confidently and strategically. Backed by real-world examples and expert insights from globa...

1,400円 No cenário competitivo e em constante transformação do marketing B2B, as abordagens tradicionais já não são suficientes. Empresas buscam mais do que nunca estratégias eficazes para engajar, converter e fidelizar clientes em ciclos de vendas cada vez mais complexos e digitalizados. Você está pront...