Marketing Places and Spaces
22,684円 Marketing Places and Spaces' covers a broad range of issues that hospitality and tourism executives will benefit from addressing, but frequently forget to do so. To provide an indication of the broad range and exciting coverage of issues, here are a few titles of the 21 chapters in the volume: Co...
Blood on the Beach
377円 Political acts of violence in tourist destinations, such as the attacks in Paris, Ankara and Sousse, have a disastrous and long-lasting effect on local people and businesses, to say nothing of the tourists themselves. In these days of instant communication, the effect is all the more dramatic and...
Desarrollo y turismo sostenible en el Caribe
420円 En las últimas décadas la industria del turismo se ha consolidado como uno de los sectores productivos que más flujo de capital genera mundialmente y uno de los que más produce divisas, genera empleo y estimula la inversión. Los países e islas del Caribe son especialmente dependientes de este sec...
Tourism and Gentrification in Contemporar...
10,943円 Tourism gentrification is a critical shaping force of socio-economic and contemporary urban landscapes. This book aims to be the first substantive text on this subject, explaining the multiple and complex relationships between tourism and gentrification and their outcomes and manifestations in co...
Wildlife Tourism, Environmental Learning ...
20,662円 This book outlines the status quo of worldwide wildlife tourism and its impacts on planning, management, knowledge, awareness, behaviour and attitudes related to wildlife encounters. It sets out to fill the considerable gaps in our knowledge on wildlife tourism, applied ecology, and environmental...
La invasión pacífica
1,400円 A partir de la década de 1950, los sucesivos gobiernos de Franco empezaron a dar especial énfasis al fomento del turismo, como una forma de propaganda inversa, "para que los extranjeros nos visiten y cuenten la verdad de España". Además, sus divisas sirvieron para equilibrar el déficit comercial,...
El turismo en el Caribe mexicano
1,500円 El desarrollo del turismo en México, desde la primera mitad del siglo XX, se constituyó en un importante pilar de la economía nacional, a partir de su contribución a la balanza de pagos, como generador de empleos, como catalizador de diversas actividades económicas y como impulsor del desarrollo ...
Los 5 pasos del turismo experiencial
1,657円 El viajero del S. XXI ya no se mueve por factores materiales, sino por deseos, motivaciones y emociones que hacen que los destinos turísticos sean auténticas marcas de estilo de vida. Por ello este libro se fundamenta en los avances recientes de cómo funciona el cerebro hilando prácticas de gran ...
The Network Organization
7,292円 This book explores the basic traits of inter-organizational networks, examining the interplay between structure, dynamics, and performance from a governance perspective. The book assumes a novel theoretical angle based on the interpretation of networks as multiple systems, and advances the theory...
International Tourism Development and the...
9,948円 This book examines the challenges facing the development of tourism in the six member states of the Gulf Cooperation Council (GCC): Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates (UAE). This region, which largely comprises the Arabian Peninsula, possesses some of the fast...
Behavior and Group Management in Outdoor ...
11,109円 Outdoor adventure activities are becoming an increasingly popular part of physical education programs. The physical risks of these activities are often foremost in the minds of both instructors and participants, yet it is managing group behavior which can prove to be the most difficult. This is t...
A Practical Guide to Event Promotion
13,265円 This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identif...
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