Listen First!
2,216円 LISTEN FIRST! Shhh… Listen. Hear that? That's the sound of your business. The conversations taking place online and in the marketplace tell you nearly everything you need to know about your company and your customers-what people are saying about you, how they use your products, whether they'll bu...
Thriving in the New Economy
2,216円 Survive and thrive in today's economy These are make-or-break times for business leaders. In today's defining moment, the "New Economy," CEOs and other leaders in a wide variety of industries must face unprecedented conditions. Thriving in the New Economy gives you a unique look into some of toda...
Teleworking
17,410円 Teleworking is an up-to-date, groundbreaking and comprehensive assessment of teleworking. It includes * multidisciplinary contributions drawing on sociology, management science, economics, philosophy and information technology * analysis of post-modern and post-industrial theoretical contexts * a...
Design Thinking for Business
1,159円 The book provides ways to introduce design thinking into enterprises. It provides guidelines to engage stakeholders by showing how spontaneous discussions can lead to creativity and ideas for innovation, and providing guidelines on the tools and visualizations needed to describe and build on thes...
Broke
2,364円 What principled business leaders can do to solve America's current financial crisis Broke is a startling wake-up call for America and an honest accounting of what our future holds if we don't take charge and change our country for the better. If the business of America is business, then it's up t...
Setting the PACE in Product Development
12,767円 Setting the PACE in Product Development describes how to effectively manage the key ingredients of successful product development: time, quality, talent and resources. This revised edition of Product Development provides essential insight as to how to efficiently organize people, resources and pr...
Why America Is Failing
200円 Money What is money? We spend a very large part of our lives chasing the very thing we know so little of. When we are asked what we do, the answer usually is our occupation, not recreation. We place ourselves at the mercy of a system far removed from our daily lives. Money is defined as: "somethi...
Pull
2,334円 The first clear guide to the Semantic Web and its upcoming impact on the business world Imagine that, in 1992, someone handed you a book about the future of something called the World Wide Web. This book claimed that through a piece of software called a "browser", which accesses "web sites", the ...
The Big Idea
1,455円 Based on the award-winning formula of his hugely popular nightly show on CNBC, Donny Deutsch's The Big Idea is a step-by-step guide for anyone who has ever dreamt of following through on creating their own business. From the 'Aha! Moment' to taking that all-important first leap, Deutsch cheers as...
Public Media Management for the Twenty-Fi...
10,280円 This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination o...
Management Rewired
2,334円 How brain science is transforming the way we manage Why is it so hard for managers to get the results they want? According to the latest brain science, it's because most of what they do produces the opposite of what they expect. Appeals to reason fall short, for our decisions are made emotionally...
Economic Geography and the Unequal Develo...
12,933円 Behind the mystery of economic growth stands another mystery: why do some places fare better than others? Casual evidence shows that sizable differences exist at very different spatial scales (countries, regions and cities). This book aims to discuss the main economic reasons for the existence of...
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