Persuasion in Your Life
23,216円 This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze...
Bancario o consulente finanziario
1,657円 A distanza di tre anni dal nostro ultimo libro "MiFID II-Confronto tra risparmio e investimento", la figura del consulente finanziario ha acquisito sempre maggiore centralità nella gestione dei patrimoni delle famiglie e delle imprese e nell'intermediazione dei servizi connessi. Con questo libro ...
Digital Customer Experience Engineering
7,292円 Customer experience engineering applied to the engineering department is rare, but needed. Most companies keep support, UX, engineering, product, and CX separate. To address this gap, this book highlights roles and techniques that are proven to accelerate issue detection and prevention by 30% or ...
Experiências que deixam marcas
1,200円 Customer Experience (CX), ou Experiência do Cliente em português é uma tema complexo, que envolve diferentes áreas da empresa e uma gestão efetiva para obtenção de resultados sustentáveis no longo prazo. Experiências que deixam marcas volume 1 trata do 360º do Customer Experience em toda a sua am...
A főnököm egy gyerek?
602円 Miért viselkednek az emberek bizonyos módon a munkahelyükön? Mik a motivációik? Létezik-e olyan módszertani megközelítés, amely felhasználható az egyének által a vállalati szervezeteken belül tanúsított különböző magatartások és cselekedetek keretbe foglalására, hogy azokat úgy kezeljük, hogy elő...
A arte de encantar clientes
1,600円 TRANSFORME O CLIENTE NA MAIOR ESTRELA DA SUA EMPRESA E FAÇA SEU NEGÓCIO PROSPERAR INDEPENDENTEMENTE DO CENÁRIO EXTERNO. Muitos micro e pequenos empreendedores percebem que seus negócios não têm um grande diferencial, são mais do mesmo no mercado, mas ainda assim não sabem o que fazer. Há os que j...
True Tales from the Land of Digital Sand
421円 An illuminating trip into the life and mind of a computer support technician from Generation X. With unapologetically dry humor and refreshing honesty, the inconceivable absurdities of the industry are finally called out - revealing their true impact on customers, corporations, society, and the f...
The Future of Global Retail
5,803円 China’s new retail revolution will completely transform how the world thinks about retail and digital innovation. But is the world ready yet? In this book, the authors share an insider’s perspective on what is happening in China to reveal the future for global retail, and a clear framework to hel...
Reimagine Customer Success
1,491円 Each major economic shift from the Industrial age to the Digital age has given rise to new sets of management practices. Yet, we have not changed how companies are organized and teams are managed to reflect the needs of the Digital age. Reimagine Customer Success explores how to design organizati...
Customer Relationship Imprinting
1,983円 Significantly improve customer attraction, acquisition, and retention with this groundbreaking six-step program for creating exceptional customer relationships. Follow this formula and your customers will follow you! While many customer service books discuss customer loyalty, the concept of custo...
Cliente e Service Management
2,600円 Le imprese esistono solo perch hanno un cliente da servire: il loro scopo generare valore sostenibile, servendolo in modo straordinario e appassionato. Perch alcune imprese di servizi sono migliori di altre nel servire la loro clientela? La risposta suggerita da Cliente & service management di pr...
Stealing Genius
1,723円 Improvement is not innovation…and innovation is essential if your aim is to survive in today’s business environment. Stealing Genius lays the foundation for a dramatic, and long-overdue, shift in 21st-century strategic marketing and branding. Most executives and decision-makers are now focused on...
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