Hard Landing
2,177円 In this updated paperback edition of a "rich, readable, and authoritative" Fortune) book, Wall Street Journal reporter Petzinger tells the dramatic story of how a dozen men, including Robert Crandall of American Airlines, Frank Borman of Eastern, and Richard Ferris of United, battled for control ...
Technological Resources and the Logic of ...
10,280円 This impressive book sees the author applying and extending the resource based view of the firm to explain and predict the strategy of corporate diversification.Technological Resources and the Logic of Corporate Diversification is an original and authoritative book that will be extremely useful t...
Grande Expectations
1,867円 Karen Blumenthal, like most people, is mystified by the stock market. Just why is it, she wonders, that seemingly good news can send a stock plummeting and bad news can send it skyrocketing again? In Grande Expectations, she shows how money is made and lost by following one of America’s hottest g...
The Idea Factory
1,399円 **The definitive history of America’s greatest incubator of innovation and the birthplace of some of the 20th century’s most influential technologies “Filled with colorful characters and inspiring lessons . . . The Idea Factory explores one of the most critical issues of our time: What causes inn...
Andrew Carnegie: Prince Of Steel And Libr...
297円 Biographical profile of Andrew Carnegie, one of the wealthiest American tycoons of the Gilded Age, the late 19th century when America's moguls amassed great fortunes and lived extravagant lifestyles. Countless books and articles refer to Carnegie as a "robber baron." A few hail him as one of...
Pretend We're Dead
3,575円 In Pretend We’re Dead, Annalee Newitz argues that the slimy zombies and gore-soaked murderers who have stormed through American film and literature over the past century embody the violent contradictions of capitalism. Ravaged by overwork, alienated by corporate conformity, and mutilated by the u...
The Citizen's Share
5,041円 The idea of workers owning the businesses where they work is not new.  In America’s early years, Washington, Adams, Jefferson, and Madison believed that the best economic plan for the Republic was for citizens to have some ownership stake in the land, which was the main form of productive capital...
Trademarks, Brands, and Competitiveness
10,446円 This book examines trademarks and brands, and their historical role in national competitive and comparative advantage and in overall economic growth. The contributors provide an historical account of the contribution of brands in consumer goods to economic growth; examine the development of trade...
Lyndall Urwick, Management Pioneer
17,194円 Lyndall Urwick was the dominant figure in British management between the late 1920s and the early 1960s. His writings and his passion in pursuit of management as a scientific and systematic activity rather than the rule-of-thumb approach to decision-making all too prevalent in Britain exercised a...
The Man Who Made Pan Am
1,657円 By any measure, Juan Terry Trippe was a remarkable business leader - a visionary, devious, shrewd, deeply flawed, and ultimately inscrutable genius. Franklin D. Roosevelt, a Harvard man, once called him "the most fascinating Yale gangster I ever met." Trippe built Pan American Airways from a sing...
What Caused the Financial Crisis
4,061円 The deflation of the subprime mortgage bubble in 2006-7 is widely agreed to have been the immediate cause of the collapse of the financial sector in 2008. Consequently, one might think that uncovering the origins of subprime lending would make the root causes of the crisis obvious. That is essent...
Race on the Line
5,300円 Race on the Line is the first book to address the convergence of race, gender, and technology in the telephone industry. Venus Greenーa former Bell System employee and current labor historianーpresents a hundred year history of telephone operators and their work processes, from the invention of t...
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