Big Four
2,022円 Here for the first time is told in a single volume one of the most remarkable stories in American history. An Eastener is never long in California without hearing something of “the big four”: four Sacramento shopkeepersーCollis P. Huntington, Lelan Stanford, Mark Hopkins, and Charles Crockerーwho...
Reimagining Business History
4,106円 A vigorous call for rethinking the field of business history. Business history needs a shake-up, Philip Scranton and Patrick Fridenson argue, as many businesses go global and cultural contexts become critical. Reimagining Business History prods practitioners to take new approaches to entrepreneur...
Killing Fairfax: Packer, Murdoch and the ...
2,387円 An incisive, hard-hitting and utterly compelling expose of media, powerful mates and multimillion-dollar deals that reads like a thriller. "Not since The Latham Diaries came out in 2005 has a book delivered so many scoops, insights and revelations into how power is wielded in Australia ... a trea...
Gelding Goliath
1,326円 Geding Goliath tells the story of the last days of the original AT&T before its purchase for scrap value by a competitor in 2005. Stark was a high ranking attorney for the company and was involved over the prior two decades in the various efforts to save the company. He goes through, naming names...
The Real Coke, the Real Story
933円 “Examines why the set-in-its-ways Coca Cola Company tampered with a drink that had become an American institutionーand blundered into one of the greatest marketing triumphs of all time.”ーNew York On April 23, 1985, the top executives of the Coca-Cola Company held a press conference in New York C...
Innovation and Entrepreneurial Networks i...
10,446円 The entrepreneur is involved in the dance of two questions – what is needed and what is possible. The interplay of these two questions is an ongoing process and innovation varies internationally and regionally, depending on differing legal and policy systems, variations in the development of educ...
Steve Jobs The Man Who Thought Different
1,610円 _______________ 'Through original interviews, a smart use of source material, and a wonderfully easy-going style, Blumenthal gives a full portrait of Jobs ...This is a smart book about a smart subject by a smart writer' - Ilene Cooper, American Library Journal _______________ Inventor. Visionary....
Present Shock
933円 People spent the twentieth century obsessed with the future. We created technologies that would help connect us faster, gather news, map the planet, and compile knowledge. We strove for an instantaneous network where time and space could be compressed. Well, the future's arrived. We live in a con...
Iron Will
3,895円 The history of Cleveland-Cliffs, a company that played a key role in iron mining development in the Lake Superior region. In Iron Will: Cleveland-Cliffs and the Mining of Iron Ore, 1847-–2006, Terry S. Reynolds and Virginia P. Dawson tell the story of Cleveland-Cliffs, the only surviving independ...
Vittel Délices, un soda français
176円 Vittel Délices, l'histoire et les objets publicitaires de cette marque de soda français des années 60.
Lexus
2,216円 A behind-the-scenes look at Lexus’s surprising twenty-year success storyーin a revised new edition In the 1980s, German brands BMW and Mercedes-Benz dominated the luxury car market and had little reason to fear competition from Japan. But in 1989, Toyota entered the market with the Lexus LS 400, ...
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