9,285円 Americans tend to believe that their country is very different from Europe. Yet over the past half century they have imported and embraced the most transformative social idea of modern Scandinavia: egalitarianism. Today, the United States is more like Sweden than it is different, dedicated to eco...

10,446円 This title was first published in 1966. Volume 2 of Reform of Soviet Economic Management, explores Planning, Profit and Incentives in the USSR. This survey, Reform of Soviet Economic Management, contains articles and documents translated from the Soviet press from the period September 1965 to Apr...

1,444円 ★2017大師來台，暢銷改版 ★美國《商業周刊》封面故事報導 ★已翻譯為25種語言 歐洲票選最具影響力的管理思想家赫曼‧西蒙， 完整公開被忽略的頂尖中堅企業獨特的制勝策略！ 在震盪的經濟變局中，仍能持續成長獲利； 不必急速擴張，也能不斷提升市佔率； 顛覆大企業的選擇邏輯，從縫隙打開全球市場！ 美國、日本、韓國、中...

14,592円 The case for a pro-integrity approach to business is due to endemic corruption, inadequacy of compliance and irrelevance of corporate social responsibility. It is demonstrated empirically that there is a direct causal relationship between companies operating with heightened integrity and their re...

1,179円 比尔•盖茨已成过去时了？非也！ 比尔•盖茨的财富有人可以超越，但他的经营理念、管理思想和创新思维，以及他为世界慷慨解囊的豪爽，却很难有人超越。 无论是作为商业人物还是慈善人物，比尔?盖茨始终站在这个世界的顶峰。

1,657円 ¿Qué es un directivo público? ¿Se pueden aplicar herramientas de management en el sector público? ¿Cuáles son los retos de la nueva gestión pública en el entorno postcrisis? ¿Qué pueden aprender los directivos de las empresas privadas y las organizaciones sociales de los líderes públicos? A estas...

1,779円 Make a fast, effective impact on the financial success of your business. Setting the optimum price for your products and services, that’s right for your customers and market, is vital to success. But how do you know that what you’re charging is doing the best job possible? In this smart, savvy Au...

2,386円 What is marketing? According to McCarthy, it is about 4P. This book proves that only 3P’s are effective. The first P is price, but most scholars recommend only price reduction. This paper proves that sometimes price increase is the right move. The second P is place. This book is the only one to m...

2,386円 什麼是行銷學？麥卡錫主張 4P，本書則証明只有 3P。 第一個 P 是價格，但一般學者只會建議降價，本書証明有時升價才是王道。 第二個 P 是地點，本書是行銷學書之中，唯一能利用這變數來増加利潤的一本。 第三個 P 是產品，本書証明當你能引入新產品，那就是最好的 P。 本書反對由政府保護的獨佔，但會教你-不用政府支持-...

8,124円 Business doing good is doing good business; this book learns from the era where governments ruled the world, pre-globalisation, and where business looked after itself, where issues like climate change, resource depletion and even poverty and hunger were not thought to be the responsibility of bus...

1,294円 龜毛挑剔的日本消費者最難討好， 只要日本人愛，幾乎全世界都愛。 永遠領先！破解Japan Style****的最新路數 網路∣老舖∣商場∣文創∣城市∣娛樂∣熟齡∣家鄉味，8類商機 **25個新趨勢，55家最當道，最值得朝聖＆消費的日本品牌+**商場 好希望台灣也有這些店！！！幫消費者比價，比到滿意再下單的「比價網」﹔最新鮮、省時，只...

2,177円 **Named by Inc. magazine as one of the 10 Best Business Books of 2018 Every startup wants to change the world. But the ones that truly make an impact know something the others don't: how to make government and regulation work for them.** As startups use technology to shape the way we live, work, ...