2,519円 The book every small-business owner should own First published in 1983, Jay Levinson's Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it. In this...

15,255円 Case Histories in Business Ethics illustrates and extends the role of case histories in the teaching and study of business ethics. Typically, case histories are used to illustrate assertions or arguments, or to stimulate debate about an issue within business ethics. This volume examines that role...

10,943円 This book examines the role that the traditional understanding of science plays in how we understand the capitalistic system and how it informs business and business school education. Science serves many purposes in business organizations; it is much more than just a method to gain knowledge abou...

1,856円 The Ten Secrets of Entrepreneurs is a compelling guide to the ten key differences between successful or extraordinary entrepreneurs and unsuccessful or ordinary employees and the way they think and behave. This life-changing book will show how anyone can learn to switch their thinking to that of ...

5,970円 Can good-will be good business? Firms are increasingly called upon to address matters such as poverty and human rights violations. The demand for corporate social responsibility (CSR) is directed mainly at top management in multinational corporations who are reminded that, in addition to helping ...

2,022円 WHY FEEL EMBARRASSED BY BUSINESS? Every American benefits every day from the phenomenal productivity of the free market, so why do so many people feel guilty or skeptical about our business system? In this passionately argued, eye-opening book, talk-radio star and bestselling author Michael Medve...

933円 “No other modern country gives corporations the unfettered power found in America to gouge customers, shortchange workers, and erect barriers to fair play. A big reason is that so little of the news . . . addresses the private, government-approved mechanisms by which price gouging is employed to ...

9,450円 Analytic philosophy has come to dominate organizational theory and management education, despite criticism from several notable scholars. The European continental philosophical tradition, on the other hand, is seen by some as a counterpoint to US- and UK-dominated functionalistic organizational t...

7,031円 In recent years, a succession of corporate scandals has rocked the international business community. As a result, many companies have invested considerable time, money and effort on the development of ethics management programs. However, in many cases, such programs are nothing more than insuranc...

4,932円 Do we have the rights to optimism? Can capitalism deliver a next great wave of growth? The future, wrote William Gibson, is already here. It just isn't evenly distributed yet. Lucid and polemical, Turnaround Challenge is a dig into that future and its meaning for business. It dissects the nexus o...

18,405円 Events such as Trafigura's illegal dumping of toxic waste in Côte d’Ivoire and BP's environmentally disastrous oil spill in the Gulf of Mexico have highlighted ethical issues in international business at a time when business leaders, academics and business schools were reflecting on their own res...

1,991円 Building and maintaining a successful team is no simpletask. Even people who have taken their teams to the highest level in theirfield have difficulty recreating what accounted for their successes. Is it astrong work ethic? Is it “chemistry”? What tools can you wrap your hands aroundto build–or r...