American Wheels, Chinese Roads
2,659円 How could one companyーGeneral Motorsーmeet disaster on one continent and achieve explosive growth on another at the very same time? While General Motors was hurtling towards bankruptcy in 2009, GM’s subsidiary in China was setting new sales and profit records. This book reveals how extraordinary...
Mission Impact
5,125円 Create powerful strategies for your nonprofit organization to achieve breakthrough performance in mission impact Does your nonprofit have a reliable way of knowing the impact its making? Beginning with an eye-opening discussion of what strategy is, Mission Impact: A Breakthrough Strategy for Nonp...
Leadership (Collins Business Secrets)
935円 The leadership secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Leadership. Includes how to: • Understand and develop your leadership style • Identify strategic goals for your department • Motivate and manage teams of all sizes • ...
The Business School in the Twenty-First C...
10,746円 Questions about the status, identity and legitimacy of business schools in the modern university system continue to stimulate debate amongst deans, educational policy makers and commentators. In this book, three world experts share their critical insights on management education and new business ...
Retail Strategy
13,265円 The book is made distinctive by the presentation of practitioner insight allied with academic underpinning to create a powerful new framework of unusual breadth and depth. The book communicates contemporary retail thought from the perspectives of both senior international retailers and expert obs...
Business Strategy
14,592円 'Business Strategy: an introduction' is an accessible textbook that provides a straightforward guide for those with little or no knowledge of the subject. It presents complex issues and concepts in a clear and compact manner, so that readers gain a clear understanding of the topics addressed. The...
Engineering Principles of Combat Modeling...
19,913円 Explore the military and combat applications of modeling and simulation Engineering Principles of Combat Modeling and Distributed Simulation is the first book of its kind to address the three perspectives that simulation engineers must master for successful military and defense related modeling: ...
Food in the Internet Age
6,076円 This book examines food in the United States in the age of the Internet. One major theme running through the book is business opportunities and failures, as well as the harms to consumers and traditional brick-and-mortar companies that occurred as entrepreneurs tried to take advantage of the Inte...
Marketing in Developing Countries
10,280円 No prior studies have examined the role, relationship, and impact of advertising and information technologies on African societies. Critically exploring the dominant cultural values and symbols conveyed in Nigerian mass media advertising, and the impact of this advertising on the socioeconomic de...
Public Service Employment Relations in Eu...
7,129円 The book provides an up-to-date analysis of the restructuring of public service employment relations in six European countries: Germany, France, Italy, Spain, Denmark and the UK. Each of the chapters on national systems is organized around a set of themes and policy issues including: * the impact...
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