13,265円 In an effort to halt increasing media competition and decreasing audience shares, Branding has become the new mantra among television station and network executives. Branding TV: Principles and Practices second edition goes beyond the jargon of branding to explain the essential principles underly...

933円 The gripping history of electricity and how the fateful collision of Thomas Edison, Nikola Tesla, and George Westinghouse left the world utterly transformed. In the final decades of the nineteenth century, three brilliant and visionary titans of America’s Gilded AgeーThomas Edison, Nikola Tesla, ...

12,154円 Dynamics and Control of Mechanical Systems in Offshore Engineering is a comprehensive treatment of marine mechanical systems (MMS) involved in processes of great importance such as oil drilling and mineral recovery. Ranging from nonlinear dynamic modeling and stability analysis of flexible riser ...

7,695円 Discover what is involved in designing the world's most popular and advanced consumer product to date - the phone in your pocket. With this essential guide you will learn how the dynamics of the market, and the pace of technology innovation, constantly create new opportunities which design teams ...

18,231円 Rectenna Solar Cells discusses antenna-coupled diode solar cells, an emerging technology that has the potential to provide ultra-high efficiency, low-cost solar energy conversion. This book will provide an overview of solar rectennas, and provide thorough descriptions of the two main components: ...

11,011円 Mystified by locating and positioning technologies? Need to get the best from your location system? This guide is invaluable for understanding how the positions and movements of objects can be measured and used for real-world applications. From it, you'll learn how to optimise and manage system p...

6,076円 Theoretical investigations of atoms and molecules interacting with pulsed or continuous wave lasers up to atomic field strengths on the order of 10^16 W/cm² are leading to an understanding of many challenging experimental discoveries. This book deals with the basics of femtosecond physics and goe...

15,096円 MAKE OPTICAL MEASUREMENTS WITH MAXIMUM ACCURACY AND MINIMUM COST The "opto-electronics revolution" has made the art and science of making sensitive, accurate, and inexpensive optical measurements must-know information for legions of electronic engineers and research students. And there’s no faste...

62,226円 This book gathers together a selection of papers presented at the Joint CTS-HYCON Workshop on Nonlinear and Hybrid Control held at the Paris Sorbonne, France, 10-12 July 2006. The main objective of the Workshop was to promote the exchange of ideas and experiences and reinforce scientific contacts...

33,165円 Take the mystery out of the conversion to HD Radio transmission with this hands-on approach to implementation. HD Radio Implementation will take this new subject and make it familiar. With details and descriptions of what HD Radio is, what changes are necessary and unnecessary in the studio, STL ...

15,255円 * Learn the end-to-end process, starting with capture from a video or audio source through to the consumer's media player * A quick-start quide to streaming media technologies * How to monetize content and protect revenue with digital rights management For broadcasters, web developers, project ma...

16,839円 The only introductory text on the market today that explains the underlying physics and engineering applicable to all lasers Although lasers are becoming increasingly important in our high-tech environment, many of the technicians and engineers who install, operate, and maintain them have had lit...