Performative Linguistics
12,103円 In this book, Douglas Robinson introduces a new distinction between 'constative' and 'performative' linguistics, arguing that Austin's distinction can be used to understand linguistic methodologies. Constative linguistics, Robinson suggests, includes methodologies aimed at 'freezing' language as ...
Spanish Idioms in Practice
10,943円 Idiomatic expressions are the ‘salt and pepper’ of any language. They give Spanish its colour and imagery, its richness and variety. From set phrases and idioms to metaphorical expressions and proverbs, these essential components allow users to add humour and spice to their language, vividly embo...
The Illusions of Postmodernism
5,613円 In this brilliant critique, Terry Eagleton explores the origins and emergence of postmodernism, revealing its ambivalences and contradictions. Above all he speaks to a particular kind of student, or consumer, of popular "brands" of postmodern thought.
Corpus Approaches to Evaluation
10,446円 This book applies a set of corpus investigation techniques to the study of evaluation, or stance, or affect, in naturally-occurring discourse. Evaluative language indicates opinions, attitudes, and judgments. It is an important part of activities such as persuading someone that a particular viewp...
Modern German Grammar Workbook
9,285円 Modern German Grammar Workbook, Third Edition, is an innovative book of exercises and language tasks for intermediate and advanced learners of German. The book is divided into three sections: Section 1 provides exercises based on essential grammatical structures. Section 2 practises everyday f...
Malayalam
14,923円 Malayalam is one of the four major Dravidian languages spoken principally in the southern part of India. It has a recorded history of eight centuries and is spoken by more than thirty million people on the Malabar coast of southern India This is the first detailed description of Malayalam, provid...
Dialects
6,632円 Routledge Language Workbooks provide absolute beginners with practical introductions to core areas of language study. Books in the series provide comprehensive coverage of the area as well as a basis for further investigation. Each Language Workbook guides the reader through the subject using 'ha...
Empires of the Plain
1,604円 How 19th-century soldier, adventurer and scholar Henry Rawlinson deciphered cuneiform, the world’s earliest writing, and rediscovered Iraq's ancient civilisations. This is the exciting, true adventure story of Henry Rawlinson, a fearless soldier, sportsman and explorer. From 1827 he spent twenty-...
Language and the Market Society
12,933円 In education, politics and religion, there are strong indications that discourse is becoming marketized. Around the world, government ministries have re-defined themselves as "service providers," universities draw up "market-driven" curricula, job seekers are asked to "package themselves" more ef...
The Discourse of Broadcast News
10,943円 In this timely and important study Martin Montgomery unpicks the inside workings of what must still be considered the dominant news medium: broadcast news. Drawing principally on linguistics, but multidisciplinary in its scope, The Discourse of Broadcast News demonstrates that news programmes are...
Advertising Language
11,772円 Keiko Tanaka offers an analysis of the linguistic devices that are used in advertisements, looking at the strategems which advertisers employ to gain and retain the attention of their audience. Using relevance theory as a framework, she sets out its key aspects and applies them to the language of...
Persuade People with Your Writing
1,192円 The ability to persuade people to agree with you can be crucial to your working life. This book will help you apply the psychology of persuasion to your writing. Persuasion expert Karen Mannering guides you through all aspects of business writing, from adverts to business plans, emails to Twitter...
楽天Koboの電子書籍!マンガ、小説、雑誌のレビュー高評価、最安値をチャック!