News Values
7,726円 Written by two practitioner-academics (who between them have more than fifty years of news industry experience), News Values analyses the shape of the news industry - a world of rolling news and multimedia platforms, and a world where broadcast news is increasingly considered another element of s...
Policy and Marketing Strategies for Digit...
11,772円 With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range of media, including digital television, IPTV, mobile TV, and OTT TV. They also address mar...
The African American Press in World War II
6,380円 Black journalists have vigorously exercised their First Amendment right since the founding of Freedom's Journal in 1827. World War II was no different in this regard, and Paul Alkebulan argues that it was the most important moment in the long history of that important institution. American histor...
Pathways to Public Relations
33,165円 Over the centuries, scholars have studied how individuals, institutions and groups have used various rhetorical stances to persuade others to pay attention to, believe in, and adopt a course of action. The emergence of public relations as an identifiable and discrete occupation in the early 20th ...
Women and the Media
11,109円 The media have played a significant role in the contested and changing social position of women in Britain since the 1900s. They have facilitated feminism by both providing discourses and images from which women can construct their identities, and offering spaces where hegemonic ideas of feminini...
The Scaremongers (RLE The First World War)
10,943円 This revealing book illustrates how the passion for war was fostered and promoted. The author provides detailed evidence of how and why an image of Germany as a nation determined upon world hegemony was deliberately promoted by a group of British newspaper editors, proprietors and journalists. Th...
Sports Journalism
7,827円 Boyle’s study is essential reading for all students, teachers and researchers of sports journalism***. - Journalism*** "Very clear and accessible, addressing key and complex issues in a plain and clearcut way." -Alan Tomlinson, University of Brighton Across all media; print, broadcast as well as ...
Researching for the Media
9,285円 Researching for the Media: Television, Radio and Journalism is an essential guide to researching for the media industry. It explains the role of the researcher and journalist within radio, television and journalism exploring key areas of what to expect in the job. Researching for the Media: Telev...
A Publisher and his Circle
10,943円 In the early nineteenth century, the publishing house of Taylor & Hessey brought out the work of Keats, Clare, Hazlitt, De Quincey, Carlyle, Lamb, Coleridge and many more of the most important literary figures of the time, as well as the great literary journal of the period, the London Magazine. ...
Feature Writing
8,630円 This book provides a practical and richly informative introduction to feature writing and the broader context in which features journalists operate. As well as covering the key elements and distinctive features that constitute good feature writing, the book also offers a rich resource of real lif...
Thank You Hermann Goering
1,833円 In his time working for the Daily Sketch and Daily Mail, Brian Scovell probably reported on more Test matches and more international football matches than any other English sports writer. This fascinating, amusing and finally very moving memoir is filled with hundreds of anecdotes and insights in...
Beginners' Guide To Journalism & Mass Com...
796円 Most books on journalism today are either too complex to comprehend or too superficial. Barun Roy has really done a remarkably good job to fill a long-felt vacuum. This guide introduces basic tools of the applied journalism in simple language. It provides step-by-step instructions to develop skil...
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