8,787円 Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary rea...

1,455円 Jeremy Clarkson gets REALLY riled up in Round the Bend What's it like to drive a car that's actively trying to kill you? This and many other burning questions trouble Jeremy Clarkson as he sets out to explore the world from the safety of four wheels. Avoiding the legions of power-crazed traffic w...

6,797円 A critical review of the harms and benefits of television that also examines systems for maximizing television's benefits. The author breaks away from the conventional jargon of audience measurement and other traditional research methods, proposing instead new and alternative European and Austral...

4,967円 There was a time when the most prestigious job on a major newspaper belonged to the baseball beat writer, who enjoyed unparalleled longevity and influence within his profession. Through a variety of events and circumstancesーtelevision, expansion, all-sports radio, lifestyle changes, and the Inte...

12,933円 This book will assist journalists and Flash developers who are working together to bring video, audio, still photos, and animated graphics together into one complete Web-based package. This book is not just another Flash book because it focuses on the need of journalists to tell an accurate story...

777円 David Remnick is a writer with a rare gift for making readers understand the hearts and minds of our public figures. Whether it’s the decline and fall of Mike Tyson, Al Gore’s struggle to move forward after his loss in the 2000 election, or Vladimir Putin dealing with Gorbachev’s legacy, Remnick ...

9,285円 Irish Media: A Critical History maps the landscape of media in Ireland from the foundation of the modern state in 1922 to the present. Covering all principal media forms, print and electronic, in the Republic and in Northern Ireland, John Horgan shows how Irish history and politics have shaped th...

5,300円 Chinese Reportage details for the first time in English the creation and evolution of a distinctive literary genre in twentieth-century China. Reportage literature, while sharing traditional journalism’s commitment to the accurate, nonfictional portrayal of experience, was largely produced by aut...

2,177円 In 1974 in Kinshasa, Zaïre, two African American boxers were paid five million dollars apiece to fight each other. One was Muhammad Ali, the aging but irrepressible “professor of boxing.” The other was George Foreman, who was as taciturn as Ali was voluble. Observing them was Norman Mailer, a com...

9,948円 In this timely volume, the authors explore public affairs journalism, a practice that lies at the core of the journalism profession. They go beyond the journalistic instruction for reporting and presenting news to reflect on why journalism works the way it does. Asking current and future journali...

7,626円 First Published in 2006. For scholars and students in environmental communications, journalism, rhetoric, PR, mass communication and other related areas.

4,902円 Today, monthly issues of Cosmopolitan magazine scream out to readers from checkout counters and newsstands. With bright covers and bold, sexy headlines, this famous periodical targets young, single women aspiring to become the quintessential “Cosmo girl.” Cosmopolitan is known for its vivacious c...