17,410円 Implement state-of-the-art Mobile TV networks with this comprehensive guide to the latest technologies and standards, including MediaFLO, ATSC Mobile DTV, and CMMB, the same technologies seeing large-scale rollouts today around the world. You not only gain deep insight into the maze of technologi...

11,109円 The Communication Yearbook annuals publish diverse, state-of-the-art literature reviews across the field of communication. Sponsored by the International Communication Association, volumes offer insightful descriptions of research as well as reflections on the implications of those findings for o...

11,440円 The aim of this book is to present results of scientific research on how digital information should be designed and how artifacts or systems containing digital content should maximize usability, and to explain how context can influence the nature and effectiveness of digital communication. Using ...

13,265円 This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism. Author Derina R. Holtzhausen focuses on two key issues and their application to public relat...

9,616円 This book's purpose is to offer various perspectives relating to the development, effectiveness, and implementation of interactive computing technology for health promotion--programs and interventions aimed at improving various health-related outcomes such as involvement in care, quality of life,...

9,119円 Do you call it April Fools’ Day, April Noddy Day or April Gowkin’ Day? Is the season before winter the Autumn, the Fall or the Backend? When you’re out of breath, do you pant, puff, pank, tift or thock? The words we use (and the sounds we make when we use them) are more often than not a product o...

8,787円 A Theory of Contemporary Rhetoric describes, explains, and argues the overarching theory of contemporary rhetoric. This current view of rhetoric brings together themes in the communication arts, including political literary criticism; bi- and multi-lingualism; multimodality; framing as an artisti...

11,440円 Individuals of all ages interact with one another, and their interactions have significance throughout their lives. This distinctive volume acknowledges the importance of these interactions and provides a life-span developmental view of communication and aging, attempting to capture the many simi...

1,243円 For those intimidated by the complexity of personal interaction, or those simply looking to polish their speaking skills, The Art of Civilized Conversation is a powerful guide to communicating in an endearing way. In our fast-paced, electronic society, the most basic social interactionーtalking f...

9,285円 Based on a study examining the meaning of the term "media literacy" in children, this volume concentrates on audiovisual narratives of television and film and their effects. It closely examines children's concepts of real and unreal and how they learn to make distinctions between the two. It also...

9,285円 Composition in Convergence: The Impact of New Media on Writing Assessment considers how technological forms--such as computers and online courses--transform the assessment of writing, in addition to text classroom activity. Much has been written on how technology has affected writing, but assessm...

80円 Unblock Writer's Block: How to face it, deal with it and overcome it. With over 70 writing exercises to get you started and keep you writing. by Paul Lima - If you have writer’s block, or are having difficulty writing, then this book should help you beat back whatever is blocking you, get you wri...