1,135円 Dieses essential widmet sich dem Projekt „Online-Kanzleimarketing“ – von der ersten Idee über die Entwicklung einer nachhaltigen Marketingstrategie bis hin zur Umsetzung einzelner Marketingmaßnahmen (z.B. Erstellung einer Kanzleiwebsite, Schaltung Google Ads, Einrichtung von Social-Media-Kanälen)...

900円 The Home Boss Toolkit: Branding Success for Self-Publishers Discover the secrets to mastering self-publishing and building a strong, distinctive author brand with "The Home Boss Toolkit: Mastering Branding for Self-Publishers". With this comprehensive guide, you'll learn the powerful strategies a...

1,760円 The iconic graphic designer presents "a self-analysis of his creative process . . . [in] arguably his proudest accomplishment" ( The Atlantic ). Milton Glaser is perhaps the most celebrated graphic designer in the world. As a young man, he read a phrase that stayed with him through his life: "In...

26,524円 Responding to the rapidly changing business landscape (including advances in social media and information technology) and the COVID-19 pandemic where customers, visitors, or tourists have become more connected, accessible, and informed than ever before, many brands and firms are investing in bran...

950円 Are you ready to embark on a journey of creating excitement and visibility for products and brands? If you have a passion for marketing and promotion, this eBook, "How to Start a Product and Brand Promotion Business: Step-by-Step Business Plan," is your essential guide to turning your passion int...

20,662円 This book gathers new empirical findings fostering advances in the areas of communication design and branding, with a special emphasis of interdisciplinary approaches showing how to combine knowledge in those fields to improve businesses in a digital, global world. Gathering original, peer-review...

7,959円 Probiotic Cities covers a body of work that is at the forefront of emerging knowledge within architecture, towards designing informed indoor and built environment microbiomes. Sited within the broader field of Bio Design, the book presents highly experimental design research at the intersection o...

1,050円 Universal Graphic Design Principles: The Power of Visual Communication Unlock the Art and Science of Compelling Visual Communication! Are you ready to embark on a captivating journey through the world of graphic design, where creativity meets strategy and aesthetics transform into impact? "Univer...

782円 The influence of the comic book has never been greater, from movies to streaming and beyond, but the journey comics took from disposable kids' magazines to literary prize-winning books and global franchises turned on a highly unusual group of writers and artists. Few would have expected a small g...

5,448円 As everyday tasks grow more confusing, and as social and global problems grow more complex, the information designer's role in bringing clarity has reached a new level of importance. In order to have a positive impact, they must go beyond conventional approaches to uncover real needs, make insigh...

3,821円 A comprehensive, cross-disciplinary overview of color, Universal Principles of Color presents 100 core concepts and guidelines that are critical to a successful use of color. Richly illustrated and easy to navigate, it pairs clear explanations of every topic with visual examples of it applied in ...

6,367円 Marketing Fashion is a practical guide to the fundamental principles of marketing, branding and promotion, from creating a customer profile to developing a brand identity. The book explains key concepts and illustrates how they are applied within the global fashion and retail industry, from haute...