Different Perspectives in Design Thinking
14,093円 Globalization and digitalization are buzz words in contemporary society. They affect both our private and our professional lives. Society has become more diverse with easier access to information and to virtual platforms that gives us opportunity to be in touch with colleagues, friends, family, e...
Pinterest Marketing: 80K to 14+ Million i...
800円 Pin great images. Check. Use quality keyword phrases. Check. Follow boards and profiles that your audience will love. Check. You've done everything the experts have said to do, but are only getting marginal traffic on your website on Pinterest. What about amplification? How do you reach over 1 mi...
Dall-E Unveiled: Become A Master Artist W...
1,600円 "Dall-E Unveiled: Become A Master Artist With ZERO Art Skills" is the ultimate guide for anyone looking to explore the revolutionary world of AI-driven art creation. This book demystifies the complex technology behind Dall-E, a cutting-edge tool that allows users to generate highly detailed and c...
Como Vou Explicar Isso a Uma Criança?: Re...
1,100円 A partir da pergunta "Como vou explicar isso a uma criança?", o Burger King Brasil lançou uma campanha publicitária para celebrar o orgulho LGBTI+. A estratégia criativa da marca se voltou para a produção de um vídeo em que crianças de lares LGBTI+ compartilharam seus depoimentos reais sobre vivê...
Advertising in America
8,787円 This book provides an accessible resource for understanding the world behind the advertising jingles and Super Bowl commercials and digital algorithms**.** Advertising has become a ubiquitous force in American life, penetrating almost every aspect of our daily routines. Additionally, as technolog...
The Coca-Cola Trail
600円 The Coca-Cola Trail is a journey for anyone interested in discovering the history and growth of the world's most recognized product. The trail will take readers to the places in America that tell the story - places where you can see, touch, and remember. Whether a serious Coca-Cola memorabilia co...
Newspaper Advertising Secrets Revealed
2,295円 "Newspaper Advertising Secrets Revealed" is a comprehensive guide to creating powerful and effective newspaper ads. This book covers everything from crafting attention-grabbing headlines to using imagery strategically and choosing between color and black-and-white designs. Whether you're a small ...
Uma história da publicidade
1,100円 Contar uma história da publicidade é como reencontrar amigos que nos trazem lembranças especiais. Ao observarmos o passado, recolhendo informações e analisando fatos e eventos, percorremos um caminho que nos possibilita compreender nossa realidade atual e dar sentido ao que estamos vivenciando. A...
Redação publicitária:
1,100円 Por ser tão rico em possibilidades, o texto publicitário oferece tanto fascínios quanto desafios. Assim, dominar os aspectos formais e estruturais desse tipo de linguagem faz toda diferença no processo de criação. Afinal, a mente criativa precisa de formas concretas para se expressar, não é? Nest...
Emotional Branding
500円 Dive into the transformative world of Emotional Branding, where psychology meets marketing to forge powerful connections between brands and consumers. This comprehensive guide explores the intricate dance of emotions in brand loyalty, uncovering how emotional triggers, storytelling, and personali...
Design & Advertising: Applications of Des...
1,200円 This book meticulously explores the intricate relationship between design and advertising, providing valuable insights for professionals and enthusiasts alike. Covering a wide range of topics, it delves deeply into how design permeates every aspect of advertising, from strategic conception to cre...
Advertising Made Easy: How to Create Camp...
200円 "Advertising Made Easy: How to Create Campaigns That Capture Attention" is a comprehensive guide designed to help businesses and marketers of all levels create impactful advertising campaigns that drive results. This book breaks down the fundamentals of advertising, from understanding your audien...
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